Legal · Dobi by Veyra

Subscription Terms

Version 1.1 · Effective 5 November 2026 · For business customers only

1. About these terms

1.1These terms are between Veyra Ltd ("Veyra", "we", "us", "our"), a company registered in England and Wales, and the business that buys Dobi ("you", "your").

1.2You accept these terms when you tick the box at checkout and complete payment, or when you sign an Order that refers to them. The agreement starts when we confirm your purchase by email or receipt.

1.3The person who accepts these terms confirms that they have authority to bind the business named in the Order.

1.4Business use only. Dobi is sold only to businesses. You confirm that you are buying in the course of your trade, business, craft or profession, and not as a consumer. If you are in fact a consumer, these terms apply only to the extent the law allows, and nothing in them affects rights you have by law that cannot be excluded.

1.5The agreement is made up of, in this order of priority if they conflict: (a) the Order; (b) the Data Processing Agreement ("DPA"); (c) these terms, including the Acceptable Use and AI terms in sections 12 and 13; and (d) our other policies referred to in these terms. Together these are the "Agreement".

2. Definitions

In the Agreement:

• Answer Allowance means the number of AI answers included in your plan each month, as shown in your Order and your Portal.
• Business Day means a day other than a Saturday, Sunday or public holiday in England.
• Dobi means our 3D AI in-app guide, including its script, assistant, tours, highlights, reading aids, voice features, analytics and related software.
• End User means any person who uses or sees Dobi on your Platforms.
• End-User Data means personal data about End Users that Dobi collects or processes for you, as described in the DPA.
• Fees means the charges for your plan, any extra Platforms, any set-up service and any AI usage charges under section 7.
• Licence Key means the key we issue to you to switch Dobi on for your Platforms.
• Order means your Stripe Checkout purchase and its receipt, or a signed order form or quote we have accepted.
• Output means answers and other content Dobi generates for End Users.
• Platform means one website, web app, mobile app, dashboard or CRM that you own or control, registered in your Portal by its domains or app identifiers.
• Portal means your online client account for Dobi.
• Service means Dobi, the Portal and any set-up or support services we supply under the Agreement.
• Subscription Year means each 12-month period starting on the start date in your Order or on a renewal date.
• Your Content means everything you or your team give us or put into the Service, including what you teach Dobi, your branding, settings, text, files and instructions.

3. The Service

3.1Dobi is a white-label AI guide you add to your Platforms with one line of script and your Licence Key. Depending on your plan and settings, it can: answer End Users' questions using AI; run guided tours; highlight parts of your pages; offer reading and accessibility aids; read answers aloud; collect anonymous usage events; and collect optional feedback and bug reports from End Users.

3.2Your Portal lets you view insights, customise Dobi, teach Dobi about your product, get install instructions and run a self-check. To show you a preview, our own automated browser may visit and take a screenshot of the public homepage of a Platform you register. You permit us to do this.

3.3Dobi does not read what End Users type into fields on your pages, such as passwords, card numbers or form inputs.

3.4Set-up service. If your Order includes our optional set-up service, we will carry out the set-up work described in the Order with reasonable skill and care. To do this well, we need the access, information and decisions we reasonably ask for, and you agree to give them to us. We'll always tell you what we are waiting for. We are not responsible for delays you cause.

3.5The features of each plan are those described on our pricing page or in your Order at the time you buy. We may improve or change features as set out in section 24.

4. Your account and licence key

4.1You agree to give us accurate account and billing details and to keep them up to date, so that reminders and receipts reach the right person.

4.2You are responsible for everyone you give Portal access to, and for keeping log-in details and your Licence Key secure. If you think either has been misused, please tell us straight away at george@veyraconsult.com and we'll help you lock things down.

4.3Your Licence Key is locked to the domains and app identifiers you register in your Portal for your Platforms. Dobi will not work elsewhere.

4.4Your Licence Key is for you alone. You agree not to share, sell, lend or transfer it, and not to use it on any website or app that you do not own or control.

5. Your licence and white-labelling

5.1During the Agreement, and provided you pay the Fees, we give you a non-exclusive, non-transferable right to use the Service, and to let End Users use Dobi, on the number of Platforms in your plan, for your own business purposes.

5.2White-label. On your own Platforms you may rename Dobi, change its colours and adjust its personality and settings using the options we provide.

5.3The small "Dobi by Veyra" link stays in place and visible. You agree not to hide, remove or alter it.

5.4You agree not to: (a) resell, sublicense or offer the Service to third parties, including as part of your own product for other businesses, unless we agree in writing; (b) copy, modify, decompile or reverse engineer Dobi, except as the law allows despite this restriction; (c) use the Service to build a competing product; or (d) remove any proprietary notices.

6. Plans, fees and payment

6.1Our plans are:

6.2Subscription Fees are billed yearly in advance. You pay at checkout for the first Subscription Year, and at the start of each renewal. Set-up fees are paid in advance with your Order.

6.3Prices exclude VAT. If and when we are registered for VAT, we will add VAT at the applicable rate and show it on your invoice.

6.4Payments are taken through Stripe. You authorise us to charge your chosen payment method for the Fees, including on each renewal and for any AI usage charges under section 7.

6.5Each extra Platform you add is its own yearly subscription at the add-on price, starting on the day you add it. It does not renew after your main licence stops renewing, and it ends when your main licence ends. If you move to a higher plan part way through a Subscription Year, we will charge the extra Fees for the rest of that year on a pro-rata basis, then at the full rate from your next renewal. A move to a lower plan takes effect from your next renewal.

6.6We may change our prices from your next renewal. We will tell you the renewal price at least 60 days before your renewal date, in our first renewal reminder.

6.7Fees are payable in full without any set-off or deduction, except as the law requires.

7. AI answer allowance

7.1Each plan includes a monthly Answer Allowance. Unused answers do not roll over to the next month.

7.2In your Portal you choose what happens if you go over your Answer Allowance in a month:

1. Pause and notify: AI answers pause until the next monthly period starts, and we email you; or
2. Pay usage: AI answers carry on, up to a safety limit of three times your Answer Allowance in that month, and we charge the AI cost of the extra answers on your next invoice, at our cost price, with no mark-up, as shown in your portal. If the safety limit is reached, answers pause until the next month and we email you; or
3. Your own key: you connect your own API key from a supported AI provider (such as OpenAI or Anthropic), and that provider bills you directly. You can also connect your own ElevenLabs key for Dobi's voice.

7.3If you have not made a choice, option (a) applies.

7.4If you use your own AI key: (a) you are responsible for that provider's charges and for following its terms; (b) that provider acts under your contract with it, as your own processor, and not as our sub-processor; and (c) we are not responsible for that provider's service, availability or handling of data.

7.5Fair use. The Service is for normal use by real End Users of your Platforms. You agree not to drive usage by automated or artificial means, run load or stress tests without our written agreement, or use Dobi as a general AI service unrelated to your Platforms. If usage is clearly outside fair use, we'll talk to you first. We may then limit it, and we'll work with you to find a fair solution.

8. Term, renewal and cancellation

8.1The Agreement starts on the date in section 1.2 and continues for the first Subscription Year.

8.2Automatic renewal. At the end of each Subscription Year, your subscription renews automatically for another Subscription Year, unless you have cancelled.

8.3Reminders. We will email your account owner a renewal reminder 60 days, 30 days and 7 days before each renewal date. Each reminder will show the renewal date and price.

8.4Cancelling. You can cancel at any time in your Portal. Cancelling stops the next renewal. You keep access until the end of the Subscription Year you have paid for, and then the Service ends. Steps are on our Refunds and Cancellation page.

8.5To stop a renewal, please cancel before the renewal date. Once a renewal has been charged, the new Subscription Year is payable in full, subject only to section 9.4.

9. Refunds

9.17-day money-back guarantee on your first purchase. If you tell us within 7 days of Dobi first going live on any of your Platforms, we will refund the licence Fees you have paid and end your subscription. If Dobi has not gone live yet, you may ask at any time within 30 days of the date of your first payment, and Dobi must go live within those 30 days for the 7 days to apply. Any set-up fee for set-up work we have already carried out is not refunded; if no set-up was bought, all Fees are refunded. "Going live" means the first time your Licence Key runs Dobi on your live website or app. Previewing Dobi from your Portal, or use of a copied Licence Key by someone else, does not count. We check this from our records of your Licence Key.

9.2How to ask. Use Ask for a refund in your Portal (Account, then Plan and billing), or email george@veyraconsult.com from your account email. This guarantee applies once, to your first purchase of Dobi. It does not apply to renewals, or to extra Platforms or upgrades you add later. When the subscription ends under this section, your Licence Key stops working and section 23.6 applies to your data.

9.3After that. Once the guarantee in section 9.1 has ended, Fees are non-refundable. This includes set-up fees, unused months, unused Answer Allowance, and cancelling part way through a Subscription Year. Renewal Fees are also non-refundable, which is why we send reminders before every renewal (section 8.3). You can cancel at any time so that your subscription does not renew, and you keep the Service until the end of the Subscription Year you paid for.

9.4When we refund the unused part of your year. We will refund the prepaid Fees for the unused part of the current Subscription Year if:

1. you end the Agreement because we are in material breach and have not fixed it within 30 days of your written notice (section 23.2); or
2. we end the Service without cause (section 23.4); or
3. you end the Agreement because you object to a new sub-processor, as set out in the DPA; or
4. either of us ends the Agreement because a force majeure event lasts more than 60 days (section 25.2).

Apart from section 9.1, these are the only cases in which a refund is due.

9.5How refunds are paid. Refunds go back to the original payment method. We process a refund under section 9.1 within 2 Business Days of confirming it is due. We process a refund under section 9.4, worked out pro rata by day, as soon as we can and within 30 days at the latest. Card refunds usually reach you 5 to 10 Business Days after we process them, depending on your bank.

10. Late payment and suspension

10.1Payments sometimes fail for simple reasons. If a payment fails or is not made when due, we will email you reminders and ask you to update your payment method in your Portal. If you are having trouble paying, please talk to us early.

10.2If any Fees remain unpaid 14 days after the due date, we may suspend the Service, including switching Dobi off on your Platforms, until you pay in full. The Fees remain due during suspension.

10.3We may charge interest on overdue amounts under the Late Payment of Commercial Debts (Interest) Act 1998.

10.4If you think an invoice is wrong, tell us in writing within 14 days of receiving it, and pay any part that is not in dispute. We will work with you in good faith to resolve it.

11. Your responsibilities

We give you the tools to do most of this in your Portal. You agree to:

1. use the Service in line with the Agreement and the law;
2. be responsible for Your Content, including making sure it is accurate, lawful and that you have the rights to use it;
3. review what Dobi says about your products and services, and correct it through the Portal where needed;
4. tell End Users clearly that they are talking to an AI assistant (see section 13);
5. give End Users a privacy notice that covers Dobi. We give you a ready-made paragraph in your Portal that you can use;
6. decide whether Dobi's storage on End Users' devices needs to be covered in your own cookie notice or banner (see our Cookies and Storage Notice);
7. only install Dobi on Platforms you own or control; and
8. keep your own copies of Your Content and any data you need to keep.

12. Acceptable use

12.1Dobi is built to help people. You agree not to use the Service, and not to let anyone else use it, to:

1. break any law or regulation, or encourage anyone else to;
2. harm, harass, threaten, deceive or discriminate against anyone;
3. create or share content that is unlawful, defamatory, obscene, hateful, violent or that infringes anyone's rights;
4. impersonate any person or organisation, or mislead End Users about who they are dealing with;
5. ask End Users for, or teach Dobi, special category data, payment card data, passwords or government identity numbers;
6. send spam or unsolicited marketing;
7. give regulated advice (such as legal, financial, medical or tax advice) through Dobi where that would be unlawful or need authorisation you do not have;
8. make decisions about people that have legal or similarly significant effects, based only on Dobi's Output;
9. upload or spread malware or harmful code;
10. probe, scan or test the security of the Service, or get around any limit, key lock or security measure;
11. overload or disrupt the Service or our providers' systems;
12. scrape or extract Dobi's models, prompts or code, or use Output to train a competing AI product; or
13. break the usage policies of our AI and voice providers that apply to the Service.

12.2If we reasonably believe you have broken this section, we'll normally contact you first and give you a chance to put it right. We may remove content, limit or suspend the Service under section 22, or end the Agreement under section 23.

13. AI terms

13.1How Dobi answers. Dobi uses AI models from third-party providers (currently Anthropic, or your own OpenAI or Anthropic key if you choose) to generate answers. Answers are based on Your Content, the pages of your Platform and the model's general training.

13.2AI can be wrong. AI Output can be inaccurate, incomplete, out of date or inappropriate, even when it sounds confident. Output is for general information only. It is not professional advice of any kind, and must not be relied on as legal, financial, medical, tax or other professional advice.

13.3Your review. You are responsible for reviewing what Dobi says about your products, services, prices and policies, and for teaching or correcting Dobi through the Portal. You should check Output regularly, especially after you change your Platform.

13.4Tell people it is AI. You agree to make sure End Users know they are talking to an AI assistant and not a person. Dobi shows "AI assistant" style labelling by default to make this easy. If you rename or restyle Dobi, you agree to keep this clear and not to present Dobi as a human.

13.5Your taught content. You are responsible for the content you teach Dobi and the instructions you give it. Please don't teach Dobi personal data you do not need it to share, confidential information you do not want shown to End Users, or anything you do not have the right to use.

13.6Output. As between you and us, we do not claim ownership of Output given on your Platforms. You may use it for your business. Because AI models work in a general way, similar Output may be given to others.

13.7No reliance. To the extent the law allows, we are not responsible for decisions you or End Users make based on Output, or for loss caused by Output that is inaccurate, as long as we have supplied the Service in line with the Agreement. This does not limit section 21.4.

14. Data protection

14.1For End-User Data, you are the controller and we are your processor. Our Data Processing Agreement forms part of the Agreement and sets out how we process End-User Data.

14.2We are a controller for: (a) personal data about your account users, buyers and billing contacts; (b) enquiries and leads; and (c) aggregated, anonymised statistics about how Dobi is used, which do not identify any person or any client. We use these statistics to run and improve Dobi. Our Privacy Policy explains how we handle personal data as a controller.

14.3Each party must comply with data protection law, including the UK GDPR and the Data Protection Act 2018, in connection with the Agreement.

15. Confidentiality

15.1Each party may receive confidential information from the other. This includes business, technical and financial information, Your Content that is not public, and the non-public parts of the Service.

15.2Each party will: keep the other's confidential information secret; use it only to perform or receive the Service; and share it only with its staff, contractors, sub-processors and advisers who need to know it and are bound by similar duties.

15.3These duties do not apply to information that: is or becomes public through no fault of the receiving party; the receiving party already had or develops independently; or it receives lawfully from someone else without a duty of confidence.

15.4A party may disclose confidential information where the law, a court or a regulator requires it, and will tell the other party first where it is lawful to do so.

15.5These duties last for the Agreement and for 5 years after it ends, and for trade secrets for as long as they remain trade secrets.

16. Intellectual property

16.1We, or our licensors, own all intellectual property rights in the Service, including Dobi, its character, code, models, designs, documentation and all improvements, whoever suggests them. Nothing in the Agreement transfers these rights to you.

16.2You own Your Content and your data. You give us a non-exclusive, worldwide, royalty-free licence to host, copy, process and display Your Content only as needed to provide and support the Service for you during the Agreement.

16.3We love suggestions and feedback. If you send us any about the Service, we may use them freely, without owing you anything for them.

16.4We will not use your name or logo in our marketing without your permission.

17. Third-party services

17.1The Service relies on third-party providers for hosting, database, email, payments, AI and voice. These are listed on our Sub-processors page.

17.2Dobi's voice input uses the speech recognition built into the End User's browser. Depending on the browser, the browser maker may process the audio under its own terms. We receive only the resulting text.

17.3We are responsible for the providers we choose as our sub-processors, as set out in the DPA. We are not responsible for services you choose yourself, such as your own AI key provider, your hosting or your browser.

18. Support and availability

18.1We provide support by email at george@veyraconsult.com and through the Portal, on Business Days. A real person reads and answers every support email. We will use our best efforts to respond and fix issues promptly.

18.2We aim for 99.5% monthly availability of the Service. This is a target, not a guarantee, and missing it does not give service credits or refunds. If we fall short, we'll be open with you about what happened and what we are doing to fix it.

18.3We may carry out planned maintenance. We will try to do this at quiet times and give notice of major work where we reasonably can.

19. Warranties

19.1We will provide the Service with reasonable skill and care, and in line with the DPA.

19.2You confirm that you have the right to use Your Content with the Service, that your use of the Service complies with the law, and that you have given End Users the information the law requires.

19.3Except as set out in the Agreement, and to the extent the law allows, the Service is provided "as is". We do not promise that it will be error-free or uninterrupted, that Output will be accurate, or that it will meet your particular needs. All other terms implied by law are excluded to the extent the law allows.

20. Your indemnity

20.1You will indemnify us against all losses, damages, costs (including reasonable legal fees) and fines arising from any third-party claim or regulatory action caused by: (a) Your Content, including what you teach Dobi; (b) your use of the Service in breach of the Agreement or the law, including section 12; or (c) your failure to give End Users a privacy notice or to meet your other duties as controller.

20.2We will tell you promptly about any such claim, let you control its defence (as long as you keep us informed), and give you reasonable help at your cost. We will not settle it without your agreement, which you will not unreasonably withhold.

21. Limits on liability

21.1Nothing in the Agreement limits or excludes liability for: death or personal injury caused by negligence; fraud or fraudulent misrepresentation; or any other liability that cannot be limited or excluded by law.

21.2Subject to section 21.1, neither party is liable for any: loss of profits, revenue or sales; loss of business, contracts or opportunity; loss of anticipated savings; loss of goodwill or reputation; or indirect or consequential loss, in each case however it arises.

21.3Subject to section 21.1, we are not liable for loss or corruption of data, except for the cost of restoring it from our latest backup.

21.4Subject to section 21.1, our total liability to you for all claims under or in connection with the Agreement, whether in contract, tort (including negligence), breach of statutory duty or otherwise, is limited to the total Fees you paid us in the 12 months before the date on which the claim arose.

21.5Section 21.4 does not limit your duty to pay the Fees or your liability under section 20.

22. Suspension

22.1We may suspend all or part of the Service, including your Licence Key, if: (a) Fees are 14 days overdue (section 10); (b) we reasonably believe you or anyone using your account is misusing the Service or breaking section 12; (c) there is a security risk to the Service, to you, to End Users or to other clients; or (d) the law or a regulator requires it.

22.2Suspension is a last resort. We will always try to fix things with you first, and keep any suspension proportionate. Where we reasonably can, we will tell you before we suspend and give you a chance to put things right. We will restore the Service as soon as the reason has been dealt with.

23. Ending the agreement

23.1You may cancel in the Portal at any time so that your subscription does not renew (section 8.4).

23.2Either party may end the Agreement by written notice if the other party: (a) commits a material breach and does not fix it within 30 days of written notice describing the breach; or (b) becomes insolvent, enters administration or liquidation, makes an arrangement with its creditors, or stops trading.

23.3We may end the Agreement straight away by written notice if you commit a serious breach of section 5.4 or section 12, or if Fees remain unpaid 30 days after the due date.

23.4We may end the Service without cause by giving you at least 90 days' written notice. If we do, we will refund the prepaid Fees for the unused part of your Subscription Year.

23.5When the Agreement ends: (a) your licence ends and Dobi stops working on your Platforms, and you should remove the Dobi script; (b) any unpaid Fees for the period before the end become due straight away; and (c) each party will return or delete the other's confidential information, except as set out below.

23.6Your data at the end. For 30 days after the Agreement ends, you can export your data through the Portal or by asking us at george@veyraconsult.com, and we're happy to help. After that, we delete Your Content and End-User Data from our live systems within a further 30 days. Copies in backups are overwritten within 35 days after that. We keep invoices and contract records for 6 years, as required for tax purposes. Full details are in the DPA.

23.7Sections that by their nature should continue after the Agreement ends will continue, including sections 9, 13.7, 15, 16, 20, 21, 23.5 to 23.7, 26 and 27.

24. Changes to the Service and these terms

24.1We may update and improve the Service from time to time. We will not make a change that materially reduces the core features of your plan during a Subscription Year you have paid for, unless the law, a security need or a provider change requires it. If that happens, we will tell you and do our best to give you an equivalent.

24.2We may change these terms or our other policies. We will always tell you first, by email, at least 30 days before a change takes effect.

24.3Material changes that are not required by law will apply from your next renewal date. Until then, the version you accepted continues to apply. If you do not agree with a change, you may cancel before your renewal.

24.4Changes to our sub-processors follow the process in the DPA.

25. Events outside our control

25.1Neither party is liable for delay or failure to perform caused by events beyond its reasonable control, such as natural disasters, war, terrorism, civil unrest, pandemics, government action, failures of public networks or power, or major outages at our third-party providers. This does not apply to your duty to pay Fees.

25.2The affected party must tell the other promptly and take reasonable steps to limit the effect. If the event continues for more than 60 days, either party may end the Agreement by written notice, and we will refund the prepaid Fees for any period in which the Service could not be provided.

26. General

26.1Entire agreement. The Agreement is the whole agreement between us about its subject. It replaces any earlier discussions or arrangements. Neither party has relied on any statement not set out in the Agreement. This does not limit liability for fraud.

26.2Your terms do not apply. Any terms in your purchase order or other documents do not apply, even if you send them to us.

26.3Notices. We will send notices to the email address of your account owner. Please send notices to us at george@veyraconsult.com. An email notice is treated as received on the next Business Day after it is sent.

26.4Transfer. You may not transfer the Agreement without our written consent. We may transfer it to a company in our group, or to a buyer of all or part of our business, by giving you notice.

26.5Subcontractors. We may use subcontractors to provide the Service. We remain responsible for their work.

26.6Third-party rights. No one other than you and us has any right to enforce the Agreement under the Contracts (Rights of Third Parties) Act 1999.

26.7Severance. If any part of the Agreement is found invalid or unenforceable, the rest stays in force, and the affected part applies with the minimum change needed to make it valid.

26.8Waiver. If a party delays or does not enforce a right, it does not give up that right.

26.9Relationship. Nothing in the Agreement creates a partnership, joint venture or agency between us.

27. Law and courts

27.1The Agreement, and any dispute or claim arising from it or its subject (including non-contractual disputes), is governed by the law of England and Wales.

27.2The courts of England and Wales have exclusive jurisdiction.

27.3Before starting court action (except for urgent relief), each party will try in good faith to resolve the dispute by discussion between senior people for at least 30 days.

Contact

Veyra Ltd. Email george@veyraconsult.com.